How to Make a Home for Sale Flyer Using Marketing psychology

Homes For Sale - How to Make a Home for Sale Flyer Using Marketing psychology

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Want to sell your home right away, for the highest profit to you? gawk how to heighten on the Realtor's estimate two sales tool--right after the sign--your sales flyer.

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Homes For Sale

Most real estate agents use a sales flyer template which showcases their listings using out-of-date marketing strategies. For some reason, agents don't consequent successful Internet marketing sales-copy techniques. They put a pretty house photograph in the middle, list the home's features, and halt with a big photograph of themselves. But, buyers don't care what your agent looks like! They want to know why your house outshines every other house in the neighborhood. Buyers want to know what your house can do for them!

Internet marketers learned how to grab your attentiveness and motivate you to buy, Now. How do they do that? They emphasize benefits to the reader. Not features of the product. Internet readers want to know, right away, "What's in it for me?"

The purpose of your flyer, to motivate home buyers to look at your home and to remember it, requires that you spend some time thinking about what's in it for your buyers. Why would they like living in your home? What makes your home better than the other houses for sale in your area?

Marketing science of mind turns features into benefits.

1. Think about why your large back yard benefits the buyer. Instead of saying "large back yard," give a presume to care, such as: Room to play in your large back yard.

2. Why is your patio unique? Does it have a built-in barbeque? Then list the feature as a benefit: Entertain in your incommunicable park with built-in barbeque.

3. Why does a buyer care about paint? No painting needed, fresh paint throughout.

4. Why does a buyer care about new kitchen appliances? No worries, all new kitchen appliances.

5. Great neighborhood? Why? Easy walk to top-rated elementary school and city park.

What's so astounding about your house?

Copyright (c) 2005 Jeanette J. Fisher. All ownership reserved.

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